We Know Canberra

We were thrilled to partner once again with Domain to produce their 2025 Autumn campaign for Allhomes, We Know Canberra, celebrating 25 years of local expertise in the ACT property market. Our team delivered a TV commercial and supporting digital content that captured the emotional journey of finding a home. Filmed across Canberra and Queanbeyan, the creative showcases the everyday experiences and community moments that make the region unique—from neighbourhood charm and school zones to Brumbies games and the now-famous alpaca sneeze on King Charles.

The production was designed to feel warm, real, and distinctly local. We worked closely with the Allhomes team to bring their vision to life, balancing authenticity with brand storytelling. The final campaign complements a broader mix of OOH and digital placements and reinforces Allhomes’ value as a trusted, community-first platform for navigating the property market in Canberra and beyond.

Screencraft successfully produced a 60 second TV commercial, along with cutdowns of 30 seconds, 15 seconds, and 6 seconds, in addition to capturing campaign photography for print.