Justine Allan Fardell

Executive Producer

Justine brings to Screencraft over 22 years of experience in corporate affairs and media in the private and public sectors. She specialises in strategic marketing and communication, and uses her journalism training to write scripts that cut through.

Justine approaches each project from a strategic perspective, and her strong editorial skills are applied to each project, and she is keen to help her client’s messages cut through the noise in a way that is clear and understood.

Justine worked in the financial services industry AMP Capital Investors and Promina Group (now Suncorp) working on strategic corporate communications for investment fund launches, stock exchange announcements, AGMs, demergers, and mergers and acquisitions. 

She has valuable experience in crisis management in private and public sectors, including in national security and counter-terrorism communications.

In her time at the federal Attorney-General’s Department, she managed national public awareness campaigns relating to national security and family law changes. At the Australian Federal Police she implemented the AFP’s first foray into social media by developing the AFP’s social media strategy.

Justine has produced campaigns for Master Builders Australia that have twice won awards at the international Reed Awards for Campaigns & Elections. She was a finalist in the Telstra Womens Business Awards.

She holds a Bachelor of Communications in Journalism from the University of Canberra.